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Lessons from Dunkin Donuts
thoughts and words of Michael Kelley Dunkin’ Donuts is creaming Starbucks right now. Dunkin’ Donuts won the taste test, it’s three times cheaper, and the company is actually expanding, whereas Starbucks is closing stores every day. Dunkin’ Donuts is about to roll out a $100 million marketing campaign to trumpet the results of the taste…
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Break your Own Preference
Fight the temptation to build a church that you like. It is not about your preference. You might love loud music but if the people who you are trying to reach hates it – what in the world are you doing having loud worship music playing every Sunday. Don’t build your own church. Do that…
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The Missional Shift
The church is one of the few organizations in the world that does not exists for the benefit of its members. The church exists because God, in his infinite wisdom and infinite mercy, chose the church as his instrument to make known his manifold wisdom in the world. – Ed Stetzer Insightful pastors must seek…
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4 directives part 2
3. With a message Luke 24:46 He told them, “This is what is written: The Messiah will suffer and rise from the dead on the third day, Luke 24:47 and repentance for the forgiveness of sins will be preached in his name to all nations, beginning at Jerusalem. Luke 24:48 You are witnesses of these…
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The 4 directives part 1
One of our favorite TV series is CHUCK. In every episode the CIA issues a directive that CHUCK and his team needs to accomplish. The same thing applies if we want to be missional. We have a mandate from Jesus to do 4 things to fulfill. 4 directives that outline the missional mandate of the…